5/8 Event Recap: Social Media, Consumer Behavior & What Brands Need to Know

EVENT RECAP if you missed our last Friday Forum, watch the recording here.

Read can also read the event recap blog post here.

In the US in March, there were 233.5 million active Facebook users and 124.2 million Instagram users. That’s an increase of 2.5% and 3.7% respectively over the previous month. Twitter usage jumped 24% in Q1. Now more than ever, social media keeps people informed, entertained and connected. How should communications professionals adjust?

Nectar Communications Digital Strategist Consultant Cindy Waters and Demonstrate Partner & CCO Sean DallasKidd.

Sean discussed Demonstrate’s COVID-19 report on consumer behavior and impact to ad and media industries.

Suggest Your Hot Friday Forum Topic

PRSA Silicon Valley is committed to bringing you a Friday Forum through the month of June. If there’s someone or something you’d like us to cover, send it to shruti.sharma@hp.com. And if you want to be the first to know about what’s coming up, please ask Shruti Sharma to add you to our email list.

Don’t miss the next one. Now there are TWO ways to join #FridayForum:

1. Please e-mail shruti.sharma@hp.com before the meeting to get your calendar invite.

2. Visit our Facebook group

Coming Your Way in May

We hope our Friday Forums continue to bring you light and guidance during these difficult times. Please join us for these important conversations every Friday in May at 11 a.m. PST:

5/15   Finding Purpose in Your PR Career by Porter Novelli’s Sandy Skees & Whitney Daley
5/22   No Filter: The Inside Story of Instagram Book Tour by Bloomberg/Author Sarah Frier
5/29   UNICEF USA CMO, Shelly Diamond
6/5     HP Inc. CCO, Karen Kahn